Category: In English

I CREATE FIRSTS.

Can’t we all just be friends?

Sad things happen in this world almost daily. Yesterday was a very sad day for France. My deepest condolences to the families of the deceased ones. I don’t like some of the reactions I see to this event. Even though killing should be always condemned, getting back to revenge with any type of show of…
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January 8, 2015 0

2015 – Did Your Work Change Already?

So, did it happen to you? Got fed up with your job and decided to do something meaningful? Lost your job in a big corporation? Realised that the ability to work from anywhere is here? Want to move to countryside or to a small village in a marina. These times are best for change. These…
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January 5, 2015 0

Your smartphone is my content marketing tool

Marketers are talking about content marketing and how important it is to create content that interests them. But the content should be somehow related the business. So marketers end up creating either cool advertising content or trying to crowdsource something that is not really that interesting. Earlier today i have having an online chat with…
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August 1, 2013 0

Startup passion – do you have it?

Working in a startup is always an interesting ride. There is no way of surviving it unless the founders have utmost passion for what they are doing. Not all startup entrepreneurs have passion and not all startups will succeed. The big question is whether you have the team that loves their startup also in bad…
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May 6, 2013 2

Is Rovio’s Angry Birds brand already bigger than Disney?

A few years back, early 2010, I had a casual chat with Peter Vesterbacka, who just recently had started to drive Angry Birds marketing towards what it is today. We were chatting about how the world is open for those who have dreams  and are crazy, brave and persistent enough. We also talked about how…
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April 25, 2013 0

Business (r)evolution: Material Meets Immaterial

It’s quite clear that there is a huge transformation happening the the world. This means both local and global businesses, and many business owners and leaders are starting to realize that there is a need to do something different to survive. The ones not understanding this early enough are likely to be in trouble very…
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April 20, 2013 0